Since Huawei and Samsung first opened the folding screen mobile phone market in 2019, folding screen mobile phone products have undergone various improvements, and their practicality has now been greatly enhanced.
The only regret is that the price of folding screen mobile phones is still high, and it is difficult for most consumers to experience the charm of folding screen mobile phones.
At present, Samsung Galaxy Z Fold 2 is priced at ¥14,999 on official channels, and Huawei Mate X2 is priced at ¥17,799 on official channels. Among them, Huawei Mate X2 has increased its price to about ¥20,000 in unofficial channels.
In comparison, Xiaomi MIX Fold may be the only entry-level folding screen mobile phone at present. The price starts at ¥9,999. The first-minute sales of this model exceeded CNY400 million. This proves that consumers are very The demand is huge.
In order for more consumers to experience folding screen mobile phone products, it needs more manufacturers to launch entry-level products.
On April 20, Digitimes recently quoted industry sources as saying that Huawei plans to launch three new foldable smartphones in the second half of 2021. It will adopt more affordable pricing and is expected to target the entry-level market and expand its folding screen phone market.
Taking into account Huawei’s difficulties in chip supply, the new folding screen smartphones may not be equipped with the highest-end Kirin 9000 chips.
Digitimes Research estimates that as major brands are targeting the entry-level folding screen mobile phone market, global shipments of foldable smartphones may reach 7 million units in 2021, higher than the 2.8 million estimated a year ago.